As a studio, we love to be outside. Hiking. Biking. Camping. Paddling. Exploring. To share this spirit with our trusted clients and partners, we custom-illustrated and designed a set of postcards featuring 13 of our favorite Ohio parks, chosen by each of the makers at Bonfire Red.
Fuel for the soul
We started with a single mission: find moments to get outside, explore Ohio, and refuel. While initially exploring a collection of products that emphasized personal contributions to nature, we decided that the best way to engage was to experience. In highlighting these parks through beautiful illustrations and a supplementary field guide, we hoped to inspire others to go on a journey to explore Ohio and feed their soul.
Parks are iconic. Capturing the essence of these historic landmarks was crucial. We partnered with Clatter Press to utilize Risograph to achieve the desired look and feel. Using only three inks per card, this printing style requires creative use of opacity and layering to succeed. While challenging, it was a fantastic opportunity to create vibrant and unique illustrations that honored our favorite parks.
Every aspect of the packaging was ideated, illustrated, printed, cut, and assembled by the Bonfire Red team. We used eco-friendly materials ensuring that nothing would get in the way of our intention: celebrating our parks. To this end, Bonfire Red donated 3 trees to the Scioto Audubon Metropark, adding beauty and life to Ohio’s natural environment for generations to come.