NetJets tasked Bonfire Red to create a more aspirational marketing tool that not only created more romance around the Owner Experience, but also allowed sales to customize the books and have them printed on demand in less than 36 hours.
Delivering Luxury on Demand
When engaging with a high net-worth prospect, a NetJets sales representative effortlessly generates a sophisticated, tailor-made book that is specifically designed for that potential customer. This efficient approach enables the swift ordering, production, and shipment of personalized books on the same day, incorporating crucial information that holds significance for the prospect. Through our Salesforce Lighting app, NetJets achieves substantial cost savings, unmatched production quality, global distribution, and marketing materials that are customized to reflect our brand.