Tim Hortons

Digital Partner

Tim Hortons is a Canadian, multinational, fast-casual restaurant favored for its always fresh, premium coffee and delicious doughnuts.

timhortons.com
Challenge

Realizing that their marketing successfully connected with their Canadian customer base, Tim Hortons reached out to Bonfire Red to execute buzz-worthy social media and email marketing that would relate to (and excite) a U.S. customer base in the same way.

Execution

To increase Tim’s fan base and raise engagement with the brand, we designed and built a social tab that housed a series of entertaining webisodes. Soon after, our engagement with Tim Hortons grew. We began designing and deploying their semi-monthly U.S. email blasts including custom content: original illustrations, photography and hand-drawn fonts–all created to complement the current Tim Hortons branding in a digital friendly way, encourage brand engagement and grow their fan base.