OFAC

Website Redesign

A remarkable combination of personalized care and advanced techniques make Orthopedic Foot & Ankle Center one of the most trusted foot and ankle experts in the country.

orthofootankle.com
Challenge

The mission was to design a website based on OFAC’s evolved logo and branding. We were challenged with creating an experience reflective of the approachable, top-quality care that OFAC offers rather than the clinical look and feel typical to the healthcare industry.

Execution

We designed a robust, yet highly intuitive user experience responsive across consumer devices. Our goal was to be both educational and visually appealing to engage patients - guiding them through the experience. A simplified navigation and the ability to make appointments online improved the overall user experience by empowering patients to quickly and easily contact their doctor with questions and concerns.